Well you don't have to agree with everything that John Perry Barlow writes ( Thomas Jefferson of Cyberspace) in the "Economy of Ideas" to be fascinated by how relevant it still is, and how you see different things in it upon each reading. Tom Peter's idea regarding PSF (www.tompeters.com) and JB's ideas of the "real time" theater of professional services are astonishingly similar--services will continue to rule, software is just something we use to deliver services. In this universe copyright becomes less and less important because it is the access to the information source that is paramount. This will hold true for everyone that is basing their business models on services--just about everyone from Home Depot to IBM--or as Tom Peter's suggests any business enterprise interested in it own survival.
It will differentiate the "old" professional services providers (doctors, lawyers, and Indian chiefs) in spades. The partnerships that evolve, and the things that consumers are willing to pay for, will be largely information based "stories" that enhance the services provided. This is the "markets are conversations meme" in action.
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